Tuesday, November 3, 2009

Farming Servers ? Make bucks out of the Clouds !!

Have you heard about Cloud Computing ? What is it? Lets check out... If you have a bunch or a grid of servers up 24x7 with many idle cycle times and warming your desk's coffee mug all night long then you have a business opportunity to harness all that excessive compute power. These resources can be leased on to work on big complex problems, or to software developers or for web applications like Facebook with huge data coming back and forth . The business model drawn from this concept is called "Utility computing" which is paying for what you use on shared servers like you pay for a public utility (such as electricity, gas, and so on).

Cloud computing is nothing but on demand resource provisioning service categorized under "Infrastructure as a Service (IaaS)" . eX: The New York Times that processed terabytes of archival data using hundreds of Amazon's EC2 cloud services instances within 36 hours. If The New York Times had not used EC2, it would have taken it days or months to process the data.

Top foggers in Cloud Computing domain:

Amazon Web Services:Google AppEngineMicrosoft AzureForce.ComIBMHP
Sun Microsystems
EMC/Mozy
Citrix and many more in the Cloud Ecosystem

The most visible early adoption of Cloud Computing was in small & medium businesses - and startups - where the advantages of insignificant up-front capital expenditure, manageable costs, simple management and rapid scaling are both compelling and clear. More of Mid-tier enterprises and SaaS(Software as a Service) providers have also significantly followed SMBs in utilizing Cloud Services.

Cloud computing is now not only seen just as "utility computing" but has extended its portfolio of usage to Internet Application hosting, databases, remote storage, on-demand storage, disaster recovery, application testing and development, batch computing jobs, billing and log processing applications.

With the growing flair of Cloud computing and intense competition between the major players as the industry structure transforming from a concentrated one to fragmented, Foggers like Amazon are building large server farms for providing the above mentioned services along with for ecommerce specifically putting everything up and ability to harvest in a big way to scale capacity to the peaks and demands.

But this is not foggy at all to the Verizons and AT&Ts of the Telecom world with the huge data centers and the infrastructure they already have, all they need to do is to start off with a row full of racks and "scale" upward. They can squeeze more money out of existing hardware and infrastructure while (potentially) being able to drop prices for more attractive SMBs.

As per co-founder of a growing SaaS products and service provder, Narinder Singh said. "Today’s economic climate will force enterprises to pick technology winners and losers for their environment in order to cut costs, be more efficient and deliver business-relevant innovation. Cloud computing makes this seemingly impossible task a possibility – much more so than with traditional software. This is why we believe cloud computing will be counter cyclical, with SaaS and Platform as a Service (PaaS) investment accelerating, and traditional software spending declining."

- Neil Shah

Note: Please feel free to comment on your views on Cloud computing's present and future. Collective learning is appreciated.

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